Importance of an SEO Training Course

SEO GETTING TOUGHER!

SEO (Search Engine Optimization) has undergone a sea of change since the last year. Nowadays, one would not feel comfortable to put up a crappy website and get a large number of low quality backlinks pointing back to the same. The increasing complexity of SEO can be gauged by the fact that search engines are looking into following factors before deciding whether or not to reward high ranks to websites:

1. Repeat visits of customers

2. Bounce rate

3. Website links exchanged by visitors in social media

4. Categories and sub-categories

5. Authority content etc...

POINTS TO REMEMBER:

The problem lies with the fact that there are a large number of SEO training courses today. Following are a few aspects which one should expect from a high quality SEO training course:

1. What is the course fee structure (one-time, monthly, quarterly etc.)?

2. What is the standing of the SEO Training in Jaipur experts involved in designing the SEO course?

3. Does the training take into account the recent updates (Penguin, Panda etc.) by search engines such as Google? (Keep in mind that Google in itself attracts almost 80% of search engine traffic as compared to other search engines such as Yahoo, Bing etc.)

4. Are existing customers presenting an optimistic picture of the respective course in popular internet marketing forums?

5. Can you join the course through a trial/discount option?

Expensive SEO courses (which might charge a monthly fee) provide access to private forums which are restricted to the common public.

EXTRA INFORMATION/SERVICES OFFERED:

Such a training course would also provide the following services apart from training material:

1. Live webinars/podcasts by SEO experts

2. Latest information in the world of SEO

3. Analyzing certain websites (usually designed by SEO experts) which are ranking high for multiple keywords

4. Answering the queries of members

5. Brainstorming different aspects of SEO with other experts/members

6. Organizing challenges for its members with winners getting a free Skype call with an SEO expert/a discount for an SEO related product etc.

An SEO training course might also provide other services such as content writing, use of private blog networks, hosting platform, software's for researching keyword, niche market etc.